As your company grows, your customer base should too. Putting together a tour that will appeal to a variety of travelers is one of the best ways to stay ahead of the competition.
You want to offer something that makes people feel comfortable and excited about their experience. A big part of that experience is language. But are you and your customers speaking the same one?
It's important to be on the same page as potential customers and as the global market is always evolving. Here are some ways to identify if your tour content could use a language overhaul.