How to keep recurring tours interesting and entertaining

Posted by Sara Napier Burkhard on Jan 12, 2017

Starting out as a tour or activity company is exciting, exhausting, and overall quite an enriching experience. But as time goes on, the initial excitement can begin to fade. As you focus more on the day-to-day of your business, it’s easy to get into a slump. 

This is especially true during low season, when you’re not as busy. 

From selling the same tours to gaining repeat customers, there are many things in a business that reoccur. It’s only a matter of time before you need some ideas to keep your tours and activities fresh. So here are some tips to get out of that slump and kick-start a new year.

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10 tips to successfully bootstrap your tour and activity company

Posted by Nicole Kow on Jan 6, 2017

Starting off is tough, especially when you want to start a business on your own terms and be your own boss. Apart from getting a loan from the bank (the old school way), or finding investors to loan you some cash upfront (the "in" thing to do these days), you can also bootstrap your company and rely on your own funds for success.
Bootstrapping means that you're financing your business out of your own pocket and thanks to technology and the internet, it’s a lot easier to succeed than before. 
Here are 10 tips to help you successfully establish your business on minimal capital. 
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How to have a worry-free vacation as a tour and activity provider

Posted by Sara Napier Burkhard on Dec 28, 2016

Travel is a big part of what we do in the tourism industry. For many tour providers, a love of travel culture might be what sparked the beginning of your business. Part of embracing that culture is taking trips and enjoying activities yourself. But as a full-time professional, especially with a smaller team, it can be a challenge to take a vacation without worrying about the business.

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5 tips to catch up on work after the holiday season

Posted by Nicole Kow on Dec 27, 2016

Coming back from a holiday break can seem stressful when you're greeted by an inbox full of emails that are all "URGENT" and your to-do list grows from zero to a hundred in about half an hour. Wouldn't it be nice to just hit the ground running after enjoying a relaxing holiday?

Here are 5 tips to help you get organised and productive to start tackling all the tasks involved in running a tour and activity company.

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5 indicators of growth for your tour and activity business

Posted by Nicole Kow on Dec 22, 2016

To make more money and to produce better services for travellers all over the globe, your company needs to grow. But how do we measure growth? What are the best indicators of growth? How does one decide which indicators to use to measure growth?

Let’s find out.

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4 thoughtful ways for DMOs to personalize travel experiences

Posted by Sara Napier Burkhard on Dec 14, 2016

Personalized experience is one of the most important things to an individual. Travelers don't see themselves as tourists. Oftentimes, they are looking at their experiences as something that can add to their lives.

Whether it's a vacation that will help them alleviate stress, an activity they feel emboldened to try for the first time, or just a walk around the streets of a city they've never known -- in the scope of their lives, they are not tourists, they're people.

So, how can you offer something that has that personal feel? What can you do to present the same tours, locations, activities that are open to all but original for everyone?

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How you can create authentic offers as a tour operator

Posted by Sara Napier Burkhard on Dec 13, 2016

This article has been adapted from the original German post by Franziska Klein.

"How was your holiday?

"Great! We met amazing locals who gave us some insider tips where to eat and go out! It felt like we were a part of the community.

Lately, you've probably had more conversations like this with friends. Ones where a lot of the favorite travel moments involve direct contact with locals, adventures off the beaten track, and getting to know the real life of local people instead of feeling like a tourist. 

Hype around these authentic experiences have been building as couch-surfing and services like Airbnb become more popular. But what does that have to do with you as a tour and activity provider?

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How technology has altered the role of DMOs today

Posted by Nicole Kow on Dec 6, 2016

Digitalisation of the travel industry has led to a huge shift, allowing more people to travel by giving them unlimited access to a plethora of information from all kinds of sources. What this means for DMOs is that their traditional role as an information provider to customers and as a destination marketing organisation to buyers has shifted out of their hands and into the hands of the internet and its many platforms.

It is now possible for clients and customers to bypass DMOs to arrange a trip or organise an event, effectively cutting out the middle-man for cheaper and more efficient alternatives. And this is only the beginning.

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How to kick-start 2017 for your tour and activity company

Posted by Lucy Fuggle on Nov 30, 2016

With 2017 just around the corner, it's time for every tour and activity company to be thinking about how they're going to kick-start the year in the best way possible. Keep reading for a rundown of the most important travel trends for 2017, all you need to know about preparing your distribution channels, and a few productivity tips too! 

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How to make the most out of low season

Posted by Sara Napier Burkhard on Nov 29, 2016

Low season is an inevitable reality for all businesses, but it's especially pronounced for tour and activity operators. Whether you only operate for high season or your doors are open all year 'round, you can make the most out of the off season with a good strategy in place.

In this post, I hope to share some insights about how the lower traffic months can become your most useful. 

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