Feb 7, 2019 |

The real cost of low cost booking software

Let me tell you the story of TrekkSoft. Our company was founded in 2010 by 3 partners - Jon Fauver, an experienced rafting guide and co-owner of Outdoor Interlaken, Philippe Willi, co-owner of Outdoor Interlaken and Valentin Binnedijk, co-owner of an e-commerce and web design agency.

TrekkSoft was built in Interlaken, Switzerland at the request of tour and activity operators in the region who were desperate for a booking management tool that could help their businesses to connect together and grow. We like to say that TrekkSoft was built by tour operators for tour operators as they were instrumental to our product.

Since 2010, we've grown to have offices and staff around the world. We are constantly speaking to our customers, researching industry insights and innovating our product to keep our mission to 'Make the world's activities bookable'. We want to help companies grow as we grow and our pricing models reflect this.

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Published by Nicole Kow | Dec 18, 2015 | | 2 MIN READ

5 Christmas hashtags to get your business noticed this season

Twitter is a great tool to get more bookings this Christmas, as is Instagram. With #Winter and #Christmas2016 around the corner, it’s the perfect time to inject some #ChristmasSpirit into your #SocialMedia. Don’t be a #GrumpyGrinch this season. 

Here are 5 #ChristmasHashtags to get your company noticed on Twitter and Instagram this #Christmas.

1. #Christmas2017

Probably the most obvious hashtag of all. Just make sure it’s 2017, not any other year. You could end up looking careless on social media otherwise.


2. #MerryChristmas

Everyone loves a good ol’ Christmas greeting. Why not use this hashtag to join in on the festivity happening this season? Just remember to spell out Christmas rather than abbreviate it to Xmas.

A simple analysis based on last year’s Christmas tweets showed that “Christmas” was more frequently used and viewed compared to “Xmas”.




3. #Naughty or #Nice?

The same analysis also looked at the difference between tweets using #Naughty and #Nice. #Naughty was the winning hashtag last year and that doesn’t seem like it’ll change this year.


4. #Santa

Who doesn’t love this jolly old man who breaks into your house to give you free gifts, eat all your cookies and drink all your milk? If you’d like to thank him for all the Christmas joy he’s brought, #Santa is your best bet. #SantaClaus can also be used, but it does take up more characters and sends the same message anyway.




5. Take a leap of faith and hashtag anything Christmassy happening in your area

You could take a picture of your #ChristmasTree or #ChristmasLights. If you attended a Christmassy event, why not tweet about it and include #CarolsByCandlelight or #ChristmasSale?

If you’re stuck on ideas, check out Rite Tag’s analysis on Christmas-related hashtags to help you decide what to tweet about. It gives you live feedback on what’s trending which could be useful too.

If you'd like to learn more about the various tools that could help you master the Twitter-sphere this Christmas, check out these 10 free Twitter tools to help you grow your account's engagement.



This year, I hope to make #ChristmasWithCheese and #ChristmasInInterlaken trend on Twitter. Even though I’ll be celebrating Christmas a thousand miles away, it’s a beautiful place so why not give it a little shout out whenever you can?


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Nicole Kow
Published by Nicole Kow
Having graduated from the UK, Nicole travelled around Europe before joining TrekkSoft's marketing team. She is now based in KL and regularly blogs about her travels at Next Train Out.
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