9 travel trends that will drive the tourism industry in 2018

Published by Nicole Kow on Dec 8, 2017

The travel industry has got their work cut out for them as we head into 2018.

With the continued growth of travel and evolving travel preferences set against the backdrop global safety concerns and the overtourism crisis, destination companies, tour operators and activity providers will be faced with higher expectations from more sophisticated travellers.

Here's our breakdown of 2018's travel trends and how the industry can get ready for a whirlwind year.


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Travel booking trends: what's changing for 2018?

Published by Lucy Fuggle on Nov 20, 2017

By understanding the coming year’s booking trends, travel professionals can make strategic choices to double down on strengths and pivot towards rising markets and booking channels to make 2018 a real success. 

Following the success we’ve had with our Travel Trends Report 2017, we’ve published our newest edition with an even more in-depth look at the year ahead. You can get your copy now:

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65 travel & tourism statistics to know about in 2017 and 2018

Published by Lucy Fuggle on Sep 8, 2017

Our travel trends content is a staple part of what we produce at TrekkSoft, from our annual trend reports to our blog content. Through it, we want to help tour operators and destinations to better understand what's shaping the industry – and help them to respond in the best way possible. 

One year on from our 70 travel and tourism statistics to know about in 2016, we wanted to freshen things up. So here you go, a selection of our own data insights plus the research we've been talking about most here at TrekkSoft HQ.

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4 key trends to watch for this year (according to Phocuswright)

Published by Sara Napier Burkhard on Mar 16, 2017

Phocuswright conducted a recent study that would look into the tours and attractions industry worldwide. The findings resulted in the project Global Travel Activites 2014-2020: Tours & Attractions Come of Age, which will be released in the next few months.

TrekkSoft was given a first look at the findings and our take on it was published on Tnooz a few weeks ago. Unsurprising of a report titled "come of age", the findings reveal that companies will need to adapt if they want to stay relevant.

But what does that look like? Here are four key trends and behaviors discussed in the report.

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Why responsible tourism is the future of tourism

Published by Fanny Lincoln on Feb 15, 2017

Editor's note:  This is a guest post from Fanny Lincoln, founder and author of The GreenPick, a 100% green travel blog on sustainable tourism. 

It is interesting that despite increased security concerns, tourism continues to grow in some regions. What more, there seems to be a boom in some regions. And as we all know every boom is a two-sided coin which comes with its rewards but also challenges.

How serious are those challenges? Serious enough for countries to openly speak about this growing concern and the media to talk about how countries are unable to cope with the sudden and uncontrollable growth from international tourists.

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5 unexpected travel trends we're noticing in 2017

Published by M. Giulia Biagiotti on Feb 10, 2017

Customers always find a way to surprise tour and activity providers with their consumer behavior and suggestions of how to better meet their travel needs. But what surprises will 2017 see for the tourism industry? And which travel trends should we keep an eye on?

Here's our round-up of some of the most interesting and unexpected travel trends for this year. Some are mentioned in our popular Travel Trends Report 2017, while others are based on interesting research from Booking.com, Euromonitor International, and WTM London 2016. We're confident that all of the insights will help you to get ahead and stay ahead.

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Here's what's changing about Chinese travellers in 2017

Published by Nicole Kow on Jan 31, 2017

Is there still room for the Chinese market to grow? Is it even possible?

The short answer is yes.

The longer answer is that despite groundbreaking figures from Chinese outbound travellers in previous years, many reports still say that the market continues to grow, albeit a little slower in 2017.

As we enter 2017, growth of the Chinese outbound market continues. Mastercard's Future of Outbound Travel report indicated an average growth of 8.5% each year between 2016 and 2021. China's rising middle class, earning between US$10,000 and US$30,000, is said to spur outbound tourism in the coming years. McKinsey & Company predict that more than three quarters of the population will be considered middle class by 2022.

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Moments that affected global travel in 2016

Published by Sara Napier Burkhard on Dec 31, 2016

2016 has been an eventful year. With many highs, lows, and unforeseen moments, the world has been watching as history is made. Since global matters have an effect on tourism and the way the world travels, it should be unsurprising that a few key moments have affected us all.

From the good, bad, and downright unexpected, here are a few moments from 2016 that have affected the global travel industry.  

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Myth buster: What the travel industry has gotten wrong about Millennials

Published by Nicole Kow on Dec 10, 2016

Millennials, or those born between 1980 and 2000, are currently the largest demographic to date. They've been through multiple recessions, eagerly embrace globalisation and multi-culturalism, live online as much as they do offline and refuse to "settle down".

But are these characteristics really true about them? Despite being labelled "Millennial", someone aged 18 will have very different travel behaviours compared to someone aged 24 or 30 and that's because behaviours and preferences change as people get older.

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7 travel trends for 2017 that will drive the global tourism industry

Published by Sara Napier Burkhard on Dec 5, 2016

Tour and activity providers are used to spotting trends. It's a natural part of the trade in an industry that changes globally. What was successful one year might not work as well in the next one.
Our 2016 Travel Trend Report was a great success, helping many experts stay up-to-date with their travel companies. And that's why we've put together a relevant, actionable report on all the vital trends of 2017 for the global tourism industry.
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