Oct 10, 2018 |

How a partner network can bring destination success

We’ve been writing a lot recently about marketing for Destination Management Organizations (DMOs). You can check out our free eBook ‘The Destination Marketing Handbook’, which is filled with useful tips on how to market your destinations and experiences.

Skift recently published a blog titled '4 Trends Defining Tourism Marketing in 2018.' Dan Peltier wrote, ‘We’ve seen a lot of tried-and-true marketing tactics from destinations this year, but we also saw some newer, smarter strategies on how to use the masses of content and opinions available these days, thanks to social media.’

One trend in the article stood out as an excellent marketing strategy for destinations. It's easily achievable, makes business sense, and surprising that more destinations are not utilizing opportunities to collaborate.

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Published by Lucy Fuggle | Feb 5, 2016 | | 1 MIN READ

Here's what it's like to work at TrekkSoft and live in Interlaken, adventure capital of Europe

TrekkSoft isn't exactly your average software company. For one, we have the advantage of being based in Interlaken, Switzerland. It was here that TrekkSoft was founded in 2010, and we've been working to power Europe's adventure travel mecca from Interlaken ever since. 

If you believe what you hear, Interlaken's the adventure capital of Europe. You don't have to take our word for it, but we do go snowboarding at the weekend...

TrekkSoft team snowboarding

and go canyoning on our teambuilding days...

TrekkSoft team canyoning

and sometimes enjoy a skydive on our lunch break...

TrekkSoft team skydiving in Interlaken

or just a bike ride on calmer days...

TrekkSoft bike ride in Interlaken

Oh, and our co-founder and CEO was a raft guide too.

We have 18 different nationalities in our team, and when we say we travel in our free time, we mean it. We explored a fairly impressive amount of the planet during 2015... 

TrekkSoft team travel map 2015

Living in the centre of Europe also has its perks: sometimes we hop abroad for the weekend to places like Barcelona.

TrekkSoft team travel

If you find yourself in Interlaken, why not drop by and say hello? 

TrekkSoft Interlaken office

P.S. We're moving offices soon, but we'll show you a photo of our new one when we do.


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Lucy Fuggle
Published by Lucy Fuggle
Lucy spent three years building TrekkSoft’s content strategy and inbound marketing approach. She now helps companies to find their voice, kick-start projects, and bring in processes that actually work for them. Lucy writes and shares her solo adventures on lucyfuggle.com.
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