--- title: Checklist | Instagram Checklist for Tourism Companies - TrekkSoft description: Learn how to effectively market tourism products and build engagement on Instagram, the world's second largest social media platform. We have created this simple checklist for tour and activity operators. image: https://www.trekksoft.com/hubfs/CTA%20-%20Instagram%20Checklist.png --- [![TrekkSoft](https://www.trekksoft.com/hs-fs/hub/452164/file-2286439641.png)](https://www.trekksoft.com/en/?hsLang=en) [![Get a Demo](https://no-cache.hubspot.com/cta/default/452164/65fe27ef-0f78-4ec3-9ee4-67180c91c763.png)](https://cta-redirect.hubspot.com/cta/redirect/452164/65fe27ef-0f78-4ec3-9ee4-67180c91c763) # **Instagram Checklist** **for Tourism Companies** ## Download this checklist to sell your tours using Instagram: ## ![InstagramChecklistPreview](https://www.trekksoft.com/hs-fs/hubfs/InstagramChecklistPreview.png?width=200&name=InstagramChecklistPreview.png) Instagram have over 1 million active monthly users of all ages, demographics and interests, so it's a key platform to promote your business. As of November 2017, there were over 25 million active business profiles using Instagram.  This checklist includes how to: - Set up your business profile in a way that potential customers can easily find your company online. - Get connected on Instagram by posting content, selecting the best times to post for engagement, following businesses and building followers. - Engage with your followers to get more engagement in return. Create a hashtag for your company to allow easier engagement and tagging from users. - Analyse how successful your Instagram is, and what else you could change or add to your Instagram strategy.    **About the author** ![Steph](https://www.trekksoft.com/hs-fs/hubfs/Steph.png?t=1531138558626&width=100&name=Steph.png) Stephanie is Senior Marketer at TrekkSoft. She moved to Switzerland from her homeland of Scotland in April 2018. She enjoys travelling and trying new activities. Keep updated on her adventures at stokeisbestshared.com. [![Image result for linkedin logo](https://upload.wikimedia.org/wikipedia/commons/thumb/c/c9/Linkedin.svg/2000px-Linkedin.svg.png)](https://www.linkedin.com/in/stephanie-finlay-kutschera/)   Can't find the page I'm looking for?     ###### We're here to support you all the way TrekkSoft was founded to address the needs of our local tour and activity industry in Interlaken, Switzerland. We understand the industry and you can rely on our team to onboard your business, introduce you to digital best practice, and guide you to success from the start. - Support - [Our Documentation](https://support.trekksoft.com/hc/en-us?hsLang=en) - [Our Shop](https://www.trekksoft.com/en/shop?hsLang=en) - [Our F.A.Q.](https://www.trekksoft.com/en/support/faqs?hsLang=en) - [Our API](http://developer.trekksoft.com/) - Switzerland [+41 31 52 80 337](tel:41315280337) - United States [+1 (347) 270 8486](tel:13472708486) - Germany [+49 89 210 94 100](tel:498921094100) - [info@trekksoft.com](https://www.trekksoft.com/en/about-us/contact?hsLang=en) - Use Cases - [Sucess Stories](https://www.trekksoft.com/en/success-stories?hsLang=en) - [Destination Companies](https://www.trekksoft.com/en/use-cases/destination-companies?hsLang=en) - [City and Day Tour Companies](https://www.trekksoft.com/en/use-cases/day-tours?hsLang=en) - [Adventure Tour Companies](https://www.trekksoft.com/en/use-cases/adventure-tours?hsLang=en) - [Transport and Transfer Companies](https://www.trekksoft.com/en/use-cases/transport-and-transfer-companies?hsLang=en) - [Enterprise Solutions](https://www.trekksoft.com/enterprise-solutions?hsLang=en) - Resources - [E-books](https://www.trekksoft.com/en/academy/ebooks/?hsLang=en) - [Events](https://www.trekksoft.com/en/event-calendar?hsLang=en) - [Webinars](https://www.trekksoft.com/en/webinars?hsLang=en) - [Glossary](https://www.trekksoft.com/en/tourism-glossary?hsLang=en) - [TrekkSoft Community](https://www.trekksoft.com/en/resources/community?hsLang=en) - Product - [Sell](https://www.trekksoft.com/en/solutions/sell?hsLang=en) - [Manage](https://www.trekksoft.com/en/solutions/manage?hsLang=en) - [Grow](https://www.trekksoft.com/en/solutions/grow?hsLang=en) - [Success Stories](https://www.trekksoft.com/en/success-stories?hsLang=en) - [Our Pricing](https://www.trekksoft.com/en/pricing?hsLang=en) - [Our Blog](https://www.trekksoft.com/en/blog?hsLang=en) - Features List - [Booking Engine](https://www.trekksoft.com/en/features/booking-engine?hsLang=en) - [Back-Office Management](https://www.trekksoft.com/en/features/back-office-management?hsLang=en) - [Booking tools](https://www.trekksoft.com/en/features/booking-tools?hsLang=en) - [Payment Gateway](https://www.trekksoft.com/en/features/payment-gateway?hsLang=en) - [Channel Manager](https://www.trekksoft.com/en/features/channel-manager?hsLang=en) - [Agents and Resellers](https://www.trekksoft.com/en/features/agents-resellers?hsLang=en) - [Business Intelligence](https://www.trekksoft.com/en/features/business-intelligence?hsLang=en)     - [About Us](https://www.trekksoft.com/en/newsroom/about-trekksoft?hsLang=en) - [Press](https://www.trekksoft.com/en/newsroom/media-coverage?hsLang=en) - [Careers](https://www.trekksoft.com/en/newsroom/careers?hsLang=en) - [Legal](https://www.trekksoft.com/en/legal?hsLang=en) - [Privacy Policy](https://www.trekksoft.com/en/privacy/?hsLang=en) - [Contact Us](https://www.trekksoft.com/en/contact?hsLang=en) - [![Start a Trial](https://no-cache.hubspot.com/cta/default/452164/7d407c01-9687-4a03-b90a-4c3977287800.png)](https://cta-redirect.hubspot.com/cta/redirect/452164/7d407c01-9687-4a03-b90a-4c3977287800) - [![Twitter](https://www.trekksoft.com/hubfs/website/solution/ico-twitter.png)](https://twitter.com/trekksoft) - [![Facebook](https://www.trekksoft.com/hubfs/website/solution/ico-facebook.png)](https://www.facebook.com/trekksoft/) - [![Instagram](https://www.trekksoft.com/hubfs/website/solution/ico-instagram.png)](https://www.instagram.com/trekksoft/) - [![Linkedin](https://www.trekksoft.com/hubfs/website/solution/ico-linkedin.png)](https://www.linkedin.com/company/trekksoft) - [![Medium](https://www.trekksoft.com/hubfs/website/solution/ico-medium.png)](https://medium.com/@trekksoft) - [![Youtube](https://www.trekksoft.com/hubfs/website/solution/ico-youtube.png)](https://www.youtube.com/user/trekksoft) All text and design is copyright© 2010 - 2019 TrekkSoft | A Swiss Made booking software [![](https://www.trekksoft.com/hs-fs/hubfs/cc-top.png?width=20&name=cc-top.png)](https://www.trekksoft.com/en/resources/tools/instagram-cheat-sheet#)