This webinar was recorded on Wednesday 26 April, 2017.
Tour operators, activity providers and destination management organisations.
Millennials are changing the face of the travel industry. Many people think of millennials as 15-year-olds with a Snapchat addiction, but the reality is in three years we will have 40-year-old millennials.
Marketing to millennials is essential for the travel industry. Millennials are 23 percent more likely to travel abroad than older counterparts. Millennials also budget more for entertainment and vacations. In fact, millennials will spend $1.4 trillion on travel each year by 2020.
The key learning points
Join our webinar and learn how to successfully implement strategies to boost your business with the millennial market. We will be discussing the experience economy, content marketing techniques, and ways to entice millennials to book your services.