Travel booking trends: what's changing for 2018?

Published by Lucy Fuggle on Nov 20, 2017

By understanding the coming year’s trends, travel professionals can make strategic choices to double down on strengths and pivot towards rising markets and booking channels.

Following the success we’ve had with our Travel Trend Report 2017, we’re working on a more comprehensive and extensive report for 2018. The full report will be published later this year, but you can now download our early access chapters!

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4 lessons from WTM London 2017 and what it means for tours and activities

Published by Nicole Kow on Nov 15, 2017

From overtourism to dinnertime conversation about diversity in the travel sector, our team got together to compare notes from WTM London 2017. 

Now that we're recovered from WTM London, here are some key takeaways from the conference and how tour and activity operators can adapt these lessons to their businesses. 

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Viator vs Get Your Guide - Which online travel agent is best for your business?

Published by Nicole Kow on Nov 1, 2017

Online travel agents (OTAs) act as online marketplaces where tour and activity suppliers from all over the world can list their services. OTAs then spend a lot of time and money aggregating services from all over the world and marketing their inventory to a global customer base.

The two main players in the industry are Viator and Get Your Guide. While OTAs have been growing slowly over the past few years, they still lag behind their counterparts in hospitality sector like booking.com.

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5 things we're looking forward to at WTM London 2017

Published by Nicole Kow on Oct 24, 2017

With WTM London just around the corner, our team has been working hard to get prepped and ready for one of the travel industry's largest conference. Apart from meeting our customers and fellow industry professionals from all over the globe, we're also looking forward to hearing industry leaders share their thoughts about and predictions for the future of travel.

Here are a few things we're really looking forward to.

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An in-depth comparison between TrekkSoft and Rezdy

Published by Nicole Kow on Oct 17, 2017

Founded in 2011, Rezdy is a booking software for suppliers (tour operators, activity providers, rental companies) and agents (travel agents, resellers, OTAs). Based in Australia, the company was co-founded by CEO Simon Lenoir and CTO Hugo Sterin. Early this year, the company secured $1.8 million in funding to expand their operations into America.

Rezdy offers a fuss-free booking system with a comprehensive set of features for companies of all sizes, and pricing plans to match. They offer similar features to TrekkSoft, but lack advanced features like Business Intelligence that larger companies can benefit greatly from.

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6 Key opportunities to look for during your next trade show visit

Published by Sara Napier Burkhard on Oct 16, 2017

The summer months are behind us and we're coming into one of our favorite times of the year – trade show season. From TTG to ITB, we're gearing up for the events that bring the whole world of travel together under one roof.

Trade shows are multifaceted because they allow you a chance to hear from leading experts, meet with potential partners, and even provide awareness about your business. With WTM London coming up, we look forward to figuring out how to make the most of the opportunities these events offer. 

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When does a commission based plan stop benefitting your tour or activity company

Published by Nicole Kow on Oct 13, 2017

When looking for a booking software provider for your tour or activity business, pricing is usually one of the biggest factors that affects decision making. From commission based plans to monthly or annual subscriptions, there's a plan for companies of all sizes. 

With Pay As You Go or commission based plans, there will come a point in your business where it no longer makes sense to pay as you go. As your business grows, a 6% transaction fee on each booking you take in can significantly impact your bottom line. 

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Are you making these mistakes with your "Book Now" button?

Published by Sara Napier Burkhard on Oct 12, 2017

It's funny how it seems so simple to create a well-functioning website, but actually taking the steps to put it into motion can be a huge task. There's so much to think about, so many details to look into. And while separate details might look great on their own, they can be quite messy as a whole. 

As a tour or activity provider, the main purpose of your website is to be a platform for customers to purchase their activities with you. For this reason, your website should not only be easy to navigate, finding the place to make the purchase should be obvious and completely hassle-free. That's why today, we're going to go over some mistakes that make your customer's booking process more complicated than it needs to be. 

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4 ways tour and activity operators can build their presence online with Google My Business

Published by Nicole Kow on Oct 5, 2017

If Google was a directory for everything you needed you know about the world today, Google My Business would be the Yellow Pages of the internet age. It's an easy way for tour and activity businesses to get listed on an international, global, always accessible and always updated version of the Yellow Pages. 

Google My Business is another directory that all businesses should be listed on. It's part of Google's effort to improve their Local Search feature where users can search for businesses, attractions, restaurants and other services in a given location. 

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3 of the most important questions about SEO and keywords

Published by Lindsay Young on Oct 4, 2017

This is a guest post by Lindsay Young, founder and principal consultant of Stormfree Agency

Last month, I hosted a webinar on tips for boosting web visits for more conversions. We had some great questions throughout the webinar, but we didn’t have time to get to all of them. The most common questions were around SEO and keyword research and strategy, so I decided to write a short post answering three of the questions we didn’t get to during the webinar.

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