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Case Study: Tour Company

Tour Company
Grows 60% with TrekkSoft

Founded in 2014, Tour Company has grown to become the second-largest provider of tours and excursions in The Netherlands. They give tours in English, Spanish, and German, making it easy for many people to enjoy. They also offer luxury tours in small minivans for those who want a Dutch special experience.

Tour Company

60

Growth

Using TrekkSoft

550k

More Revenue

All Free of Fees

5

Less Issues

On Direct Bookings

10

Integrations

With Global OTAs

Meet Tour Company

Founded in 2014, Tour Company has grown to become the second-largest provider of tours and excursions in The Netherlands. They give tours in English, Spanish, and German, making it easy for many people to enjoy. They also offer luxury tours in small minivans for those who want a Dutch special experience.

To manage their growing business, Tour Company started using TrekkSoft. By integrating our software solutions, they streamlined operations, automated booking management, and expanded their reach through direct and in-destination sales.

cs-icon-3   Founded in 2014

cs-icon-2   Utrecht, NL

   Team size: 100+

cs-icon-4  Day Tours

Features used by Tour Company

The Tour Company strategically implemented several key TrekkSoft tools to manage and grow their sales across all channels:

  • Booking Widget: Integrated onto their desktop and mobile sites to drive direct, commission-free website bookings. This turned their website into a major revenue channel.

  • POS Desk: Used to track and process bookings from local sales agents and hotels. It provides the internal tools to assign agents and easily calculate commissions owed.

  • Channel Manager: The industry's leading channel manager, used to streamline OTA sales by connecting to major platforms (Viator, GetYourGuide) and sharing real-time pricing and availability to provide instant booking confirmation and reduce manual admin work.

“TrekkSoft made our work much easier. We can connect to OTAs quickly and take payments with TrekkPay. Thanks to TrekkSoft, our business grew by 60%.”

Lodewijk Brondijk, Director of Tour Company

Co-founder, Visit Meteora

Challenge

By September 2018, Tour Company had a problem. Many people were booking tours through websites like Viator, GetYourGuide, and Expedia. But Tour Company had to confirm every booking by hand, which took a lot of time.

Manually confirming each reservation from these platforms was becoming a time-consuming task, limiting efficiency and growth. Additionally, the company aimed to increase direct bookings via its website and optimize in-destination sales through resellers like hotels. They needed a solution that could seamlessly integrate their sales channels while reducing administrative burdens.

Solution

Tour Company successfully implemented TrekkSoft within three months, significantly improving workflow efficiency and expanding its online reach.

  1. More Direct Website Bookings

    Before using TrekkSoft, Tour Company focused mainly on third-party sales. However, after integrating TrekkSoft’s Booking Widget into their website, they saw a significant boost in direct bookings from both desktop and mobile users. This allowed them to secure more sales and maximize profitability.

  2. Easier Sales from Hotels and Local Agents

    Tour Company also leveraged TrekkSoft’s POS Desk to streamline in-destination sales from local resellers such as hotels and travel agents. With TrekkSoft’s system, they could:

    • Track which agent made each booking.
    • Pay agents the right commission easily.
    • Keep all sales channels in one dashboard.
  3. Better Booking with Experience Bank by TrekkSoft

    With TrekkSoft’s industry-leading channel manager, Experience Bank, Tour Company was able to:

    • Connect with major OTAs quickly and efficiently.
    • Sync tour schedules, pricing, and availability in real-time.
    • Automate booking confirmations to eliminate manual processing and reduce errors.

 

trekksoft-blog-image-3

Results

By automating OTA bookings and optimizing direct and in-destination sales, Tour Company achieved a 60% increase in business growth. Additional results include:

- A major boost in operational efficiency by reducing manual booking confirmations.
- Over €50,000 in commission-free direct bookings through their website.
- Expansion into new destinations, supported by TrekkSoft’s scalable infrastructure.

100%

Improvement

Operational Efficiency

100%

Reduction

Manual OTA Confirmation

<1%

Issues

Bye Overbookings

60%

Conversion

Direct Booking Growth