ITB Day One

Highlights from Day One at ITB Berlin 2017

Published by Sara Napier Burkhard on Mar 8, 2017 | 2 minute read

ITB Berlin is the biggest travel trade show event of the year. I've had the privilege of attending it with members of our Sales and Marketing department.

Whether you couldn't make it to ITB or simply couldn't check out everything that's going on, here are some of our favorite highlights from day one in Berlin! 

1. Colm Hanratty's presentation 

We were pleasantly surprised to learn that Colm Hanratty from Sixtwo Digital would also be giving a talk in Hall 4.1! Colm is a favorite around here, so we were delighted to attend his talk about how to stand out with engaging content.

He charmed his way into the hearts of a captivated audience, sharing a mixture of personal and professional stories. It all came together to highlight how he's been successful in working with companies to take their social media views from tens to tens of thousands.

All the advice was practical and could easily be implemented by companies big and small. But perhaps the best part was how approachable and interesting his presentation was.  

Check out the recap from our Facebook Live recording here:


2. Fjord Norway 

We had a great time getting together with Fjord Norway's CEO this afternoon for a little cocktail hour. During the chat, he discussed how their business has improved over the years by moving online. 

TrekkSoft stand

During his visit, we were also joined by Daniel Sulzer, Director and CEO of Interlaken Tourismus. We had a great time over drinks, discussing life in Switzerland, and even the best angles to take a selfie! Days like today are a fine reminder of how fun this industry is! 

Making experiences the cornerstone of destination marketing


3. TrekkSoft CEO Jon Fauver's Keynote speech

We had a great time watching TrekkSoft CEO Jon Fauver give a session on DMOs. He offered valuable insights about how destinations are adjusting their roles in the digital climate. It was a reminder to continue to adapt your offerings. Not only with the current and changing technology, but with the customers of today and tomorrow. 

Check out the live stream from earlier (and look out for the special guest at the end!)


 

Well, that about wraps it up for today. Check back here tomorrow for the latest updates! As a reminder, you can follow our feeds on Facebook, Instagram and Twitter.

Or just stop by and say hi! We'll be here all week.

ITB meet with us

 
Sara Napier Burkhard

Published by Sara Napier Burkhard

Sara is a writer from the American West Coast. In recent years, she's written for companies like Hipmunk, iTourMobile and Mylikes. She now resides in Zurich, Switzerland where she finds new adventures and attempts to speak German with minimal success.

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