Oct 10, 2018 |

How a partner network can bring destination success

We’ve been writing a lot recently about marketing for Destination Management Organizations (DMOs). You can check out our free eBook ‘The Destination Marketing Handbook’, which is filled with useful tips on how to market your destinations and experiences.

Skift recently published a blog titled '4 Trends Defining Tourism Marketing in 2018.' Dan Peltier wrote, ‘We’ve seen a lot of tried-and-true marketing tactics from destinations this year, but we also saw some newer, smarter strategies on how to use the masses of content and opinions available these days, thanks to social media.’

One trend in the article stood out as an excellent marketing strategy for destinations. It's easily achievable, makes business sense, and surprising that more destinations are not utilizing opportunities to collaborate.

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Published by Nicole Kow | Mar 21, 2017 | | 1 MIN READ

Get a personalised assessment of your business with our Business Improvement Scorecard [Free Tool]

No matter where in your business you might be, whether you're established or have only just joined the game - there's always always room for improvement. There might be a million things that you want to implement or start, but might not be sure which to prioritise first. 

To help you understand where you should focus your energy on, we've created a simple quiz for tour and activity operators. Think of this tool as a consultant, except that it's online and the consultation is carried out virtually.

You'll find out where you're doing well, where you need to work on and, more importantly, how to work on those areas. 

Take this quiz if you've got these questions that you need answering:

  • How am I performing compared to other businesses in the industry?
  • What can I do to improve my online presence?
  • What can I do to improve my customer experience online?
  • How can I better manage multiple booking and marketing platforms? 
  • Where do I start?

 

So what are you waiting for?

Get your free assessment now. 

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Done the quiz and you're not sure what's next?

If you've scored below 75%, you’re on the right track but there's still work to be done.

Do you need help taking and managing your bookings? What about staying on top of your online presence? Perhaps you're looking for ways to improve your website? 

Today's travellers want to make a booking online, any time, anywhere. They'll make a booking when they're ready, not when you are. The reality is that you're likely to be losing out on bookings if travellers can't find you online.

Start here: Speak to a TrekkSoft team member to discuss your results and create customised solutions for your business. 

 

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Nicole Kow
Published by Nicole Kow
Having graduated from the UK, Nicole travelled around Europe before joining TrekkSoft's marketing team. She is now based in KL and regularly blogs about her travels at Next Train Out.
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