Latin America is thriving with travellers visiting from around the world. The tourism market is on the increase and expected to grow impacted by contributors such as the introduction of short-term accommodation and increased popularity among baby boomers and female solo travellers alike.
However, today not only does staying close to your market involve having an online presence and a mobile optimised website, there is also the hurdle of taking bookings and payments online. Having the right solution can make the difference between a browsing visitor and a paying customer.
Allowing travellers to pay in their local or preferred currencies may help overcome booking confusion and help build security trust, which are two tour operator challenges in Latin America highlighted by the World Travel Market. As a TrekkSoft user your customers can use TrekkPay to make payments in over 100 different currencies* and from anywhere in the world**. You won’t have to pay additional conversion or cross border transaction fees when accepting international payments.
Payout currency is also most likely very important to your business. TrekkPay can payout in most over 30 local currencies to your local bank.
This year, digital travel sales is expected to surpass $200 billion. By 2020, travels sold via a mobile device will reach $100 billion according to eMarketer.
In Latin America, data shows that 34% of travel searches in the fourth quarter of 2017 occurred on a mobile device.
The image below illustrates the percentage of smartphone users who are comfortable researching, booking and planning their entire trip to a new travel destination using only a mobile device, according to Google Consumer Insights, 2018.
To catch up with the fast evolving buying behaviours it is important to enable mobile payment for your website. With TrekkPay, whether you are on the go or on the other end the world, Android and iOS devices can be used to complete the entire booking journey.
Connecting with the top Spanish-speaking marketplace
Working with online travel agencies (OTA) enables booking and payment to be made using multiple sales channels alongside your own your website. It's a great advertising tool in addition to your direct bookings and partner/agent network.
TrekkSoft is integrated with Civitatis, the largest online marketplace for tours, activities and attractions in Spanish-speaking markets. With Mexico and Argentina being two of its top markets, it would be useful for your business to get in touch.
TrekkPay is TrekkSoft's own integrated payment system which cuts out the set-up, maintenance and cost of a 3rd party solution. Recognising tour & activities as safe transactions, TrekkPay has been seamlessly created for tour and activity operators.
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* Latin American currencies include: ARS, BRL, MXN, CLP, GYD, PYG, SRD, NIO, HNL, DOP, HTG, GTQ, PEN and COP.
**TrekkPay works in all countries except Cuba, Iran, North Korea, Myanmar, Sudan and Syria.