May 11, 2021 |

10 steps to mastering the art of storytelling for travel companies

This post was originally published in 2016 and has been updated for relevance since. 

We love stories. A good story can convey a message, entertain or ignite a fire within your audience. As a tourism professional, we create experiences, which in turn become stories.

 

“The world is shaped by two things — stories told and the memories they leave behind.” 
― Vera Nazarian

 

Many people think that the art of storytelling is something difficult and complex, reserved only for certain skilled members of society. That couldn’t be farther from the truth. The skills necessary to tell a story can be acquired through practice and with the right toolkit, everyone can become a master storyteller.

| 3 MIN READ

Tour booking in the digital era: We answer your questions

| 4 MIN READ

Business Intelligence: Turn your company's data into valuable insights

| 1 MIN READ

Spotlight: Musement's technology-driven approach

| 1 MIN READ

A sneak-peak of our Arival Workshop

| 3 MIN READ

5 Tour & Activity Workshops we think you should attend at ITB Berlin

| 2 MIN READ

Is your business in Latin America? Here are some tips to manage booking payments.

| 2 MIN READ

TrekkSoft is coming to Arival & ITB Berlin 2019

| 1 MIN READ

Spotlight: Civitatis' 4 pillars of success

| 1 MIN READ

Tourism Survey Results: Who are our tour guides?

| 2 MIN READ

How to manage negative customer reviews

| 1 MIN READ

5 reasons we think tour & activity operators should attend WTM 2018

Succefully booking system used in 130+ countries
Travel Trend Report 2020/21 - Download now!
Free tourism resources to download

The ultimate booking solution for you

If you're a tour or activity company or a tourism board, we have the perfect plan for your business.

Get a Demo